Berkeley College Sponsors Youth Business Olympics in Westchester County

Berkeley College Sponsors Youth Business Olympics in Westchester County

 


FOR IMMEDIATE RELEASE
MONDAY, DECEMBER 20, 2010


Contact:  Ilene Greenfield
Director of Media Relations
201-291-1111, ext. 1-5122

igl@BerkeleyCollege.edu


  

 

BERKELEY COLLEGE SPONSORS YOUTH BUSINESS OLYMPICS
IN WESTCHESTER COUNTY
 

In partnership with the African-American Men of Westchester (AAMW), Berkeley College  sponsored the 7thAnnual Westchester Youth Business Skills Olympics. The purpose of the event is to introduce students to the world of business, to teach them valuable skills in problem-solving and to help them learn to work collaboratively.

Teams of students from 15 high schools competed in the day-long event by presenting and offering solutions to a Harvard Business School case study titled, “The Dannon Company: Marketing and Corporate Social Responsibility.” The case asked if corporate social responsibility could be a viable strategy to raise brand awareness and increase market share for Dannon Yogurt products in the United States. Each of the teams had an adult facilitator to help participants focus on the issue and work through the problem together. 

“I was extremely impressed and encouraged by these high school students who were able to work together in a collaborative effort to accomplish their goal. They were so respectful, cooperative and understanding with their different opinions and worked together to come to a mutual thought,” said Stuart Siegman, Berkeley College Director, Career Services, who served as a facilitator along with other Berkeley associates and local business leaders. 

The winning teams – representing Valhalla High School in Valhalla, NY (1st Place); New Rochelle High School in New Rochelle, NY (2nd Place); and Mamaroneck High School in Mamaroneck, NY (3rd Place) – received awards at a special dinner reception held at the Berkeley College Westchester Campus in White Plains, NY.

A leader in business education for 80 years, Berkeley College is accredited by the Middle States Commission on Higher Education and enrolls nearly 9,000 students — including more than 800 international students — in its Baccalaureate and Associate degree programs. The Collegehas four New York locations —Midtown Manhattan, Lower Manhattan in the Wall Street area, Brooklyn, and White Plains.  And in New Jersey there are four locations —Woodland Park, Paramus, Woodbridge, and Newark.  Berkeley College Online also offers full degree programs. Programs are offered in more than 20 career fields. The website address is www.BerkeleyCollege.edu.



 Photo Caption: In partnership with the African-American Men of Westchester, Berkeley College recently sponsored the 7thAnnual Westchester Youth Business Skills Olympics. Pictured is the Valhalla High School team that took first place at this year’s event. Pictured with the students is Renee D. LeGendre (front row, second from left), Valhalla School District Administrator, and Cynthia Rubino (far right), Berkeley College Campus Operating Officer, Westchester Campus.

 

 Photo Caption: In partnership with the African-American Men of Westchester, Berkeley College recently sponsored the 7thAnnual Westchester Youth Business Skills Olympics. Pictured is the New Rochelle High School team that took second place at this year’s event. Pictured with the students is Steve Goldberg (far left), New Rochelle School District Administrator, and Cynthia Rubino (far right), Berkeley College Campus Operating Officer, Westchester Campus.

 

 Photo Caption: In partnership with the African-American Men of Westchester, Berkeley College recently sponsored the 7thAnnual Westchester Youth Business Skills Olympics. Pictured is the Mamaroneck High School team that took third place at this year’s event. Pictured with the students is Keith Yizar (second from left), Mamaroneck School District Administrator, and Cynthia Rubino (far right), Berkeley College Campus Operating Officer, Westchester Campus.


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